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    2. Articles
      How to best implement a sales boosting strategy in place

      Having the right CRM in place.

       

      Bet you never saw that one coming, especially from someone who runs a software company.  Let me explain.  Well let me first share a common story we see.


      Third Wave sell Advantage CRM into organizations all over South Africa.  People like you and me buy it because they want their sales and service workforce to function more effectively, coordinate and collaborate better.  They want everyone to work in a more organized, heads-up strategic manner.  You get the idea.  And as you probably know, no software is going to make people work that way.  Software is an enabler, not the magic, silver bullet that suddenly transforms peoples work habits.

       

       
      How to build profitable long term relationships via Email

      One of the core functions of Advantage CRM is email marketing. Email marketing is a cost effective way to build and strengthen long term relationships with your customers.

      • Boost Loyalty
      • Increase repeat business
      • stimulate word of mouth sales

       

       
      Dont Sell, Serve. Dont Push, Pull

      Think about yourself for a minute - I bet you dont like being sold, but you enjoy being served.


      Find a perceived need and fill it. If the need is not perceived it does not exist - dont push! Focus on what your customers really want versus what you want from them. Probe by asking the right questions - and listen more. Make those questions part of your sales presentation.

       

       


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      Benefits of CRM Tools

      Benefits of CRM


      • Higher Sales Productivity
      • Added Cross-Selling
      • Improved Customer Service
      • Higher Close Rates
      • Higher Overall Profitability
      • Increased Customer Retention

      Benefits of Advantage Software

      Advantage CRM

      Advantage is Powerful
      Advantage is Affordable
      Advantage is Locally Developed
      One Can Customize Advantage
      Advantage Training Available
      Advantage is a Total Solution