Having the right CRM in place.
Â
Bet you never saw that one coming, especially from someone who runs a software company. Let me explain. Well let me first share a common story we see.
Third Wave sell Advantage CRM into organizations all over South Africa. People like you and me buy it because they want their sales and service workforce to function more effectively, coordinate and collaborate better. They want everyone to work in a more organized, heads-up strategic manner. You get the idea. And as you probably know, no software is going to make people work that way. Software is an enabler, not the magic, silver bullet that suddenly transforms peoples work habits.
Â